This is a very popular question right now, and I wanted to try to get some answers for myself. This article is about my conclusions as to what has happened and where we are heading. I don’t have all the answers, and I won’t go into a ton of depth here. This is more of a brief overview that allows us to step back and see the bigger picture. I admit, it’s so strange seeing all these retailers and malls that we all grew up with closing stores and facing potential bankruptcy. What is going on? Approximately 10% of our workforce are in the retailRead More →

I’m not sure if you noticed, but there are a large number of people these days claiming to be digital marketing experts. With so many potential experts out there, who should you listen to? How do you sort through the number of companies posting sponsored ads on Facebook? Are they all giving you the same advice? Is it good advice? At some point, it’s important to question their credentials. The reality is that it is easier than ever before to get a decent looking website started for free. The amount of social media applications that can be used for advertising purposes is fantastic. But doesRead More →